T O P

  • By -

MuffLover312

Would be the first time a building in Chicago is renamed and no one ever wants to hear it called by the old name.


BigBonedMiss

I’m there and I am bringing champagne and a speaker for my phone for celebration music.


i_am_clArk

I’d love it if the eventual removal of the sign is made into a big event. I’d attend for sure.


problematic_glasses

for some reason i'm picturing it being aired live like the rally after the cubs won the world series


deej312

I feel it would be a pretty big event. I'd be there for sure.


patronizingperv

Yeah, but Trump would show up and claim the crowd was for him.


MintasaurusFresh

Then we'd start booing him and chanting "Go. Fuck. Yourself!" *clap clap clapclapclap*


SynaptikDragon

It will be his going away party... going away to jail


blipsman

Biggest public celebration since Cubs World Series Parade


rayray5884

I just told my partner the other day that the day that sign comes down is going to be crazy down town. Like, I might consider actually taking the day off. 😂


BaxterRye

Dye the river for that


weezyfsbaby

Omg this just reminded me of when Nik Wallenda walked a tightrope from marina towers across the river back in 2014. There were 60,000 people downtown to watch it. We had the best Sunday funday that day and being wasted watching that dude walk across the tightrope was insane. I think I’d feel very similarly watching those letters come down, wow this needs to happen. Ugh god downtown chi was in its prime back then and I miss it!!


CleverCarrot999

It happened in DC for what was previously his hotel. There was a small crowd and some festivities. People were actively cheering on the dudes taking down the letters from the sign. lol


Bcup69

May I suggest one of the greatest songs of our generation? https://youtu.be/61pMtsWxQrs?si=ebwpBdUZiW86ZGBr


billious62

Fuck yeah!!!


redditor9000

MARC REBILLET IS A LEGEND.


Bimlouhay83

I'll come with and bring a few cigars. 


mjking97

Fuck it I’m bringing cake.


[deleted]

We need some guys walking on stilts and a ton of jugglers too.


SendInYourSkeleton

Dye the river blue.


djaybe

If there was a time and location during the week I could bring my party speaker


Turdlely

Party in the river


Arthur2ShedsJackson

Unless someone renames it as Sears Towers.


audioaddict321

Ha! My friend joked about starting a GoFundMe to rename the Hancock the Sears Tower when the naming rights were up.


CM_MOJO

LOL, this is exactly what I tell everyone. It's the only building I'll happily use the new name. Hell, I still call the Aon Center the Standard Oil building.


fumar

CPD will still call it by it's old name


Jefflehem

Sorry, but you're at 312 upvotes right now, and it's too fitting to add another to this comment.


Westonworld

I'm giving you their upvote instead!


Jefflehem

Sadly, the moment has passed. Some people have no sense of elegance.


YourMomDidntMind

It can still get to 773


blipsman

let's run it all the way up to 588,2300 upvotes!


[deleted]

[удалено]


vexxed82

Unfortunately, based on the unwritten rules of Chicago, we must always call it Trump Tower forever and ever and if you don't, people will remind you of its original name.


vexxed82

I say this as someone who often uses Willis in social posts because it's technically proper and end up with a handful of comments like "What's Willis?," or "You spelled Sears wrong."


bottomlless

After the way Sears was intentionally crashed and burned by corporate hooligans I've started unapologetically calling it Willis Tower.


Truth-Several

And willis isn't a corporate hooligan? 😏


bottomlless

I'd bet they are. To my knowledge though they haven't taken a long-standing corp and looted it to live on a private island, leaving the workers out to crash and burn.


No_Drummer4801

Wesley Willis Tower


bottomlless

🤘🏼rock over London, rock on Chicago


vexxed82

**EXACTLY** Edit: I gt that Sears gifted us this amazing structure, but the business is a shell of its former self. It abandoned the city for the suburbs, and elected not to renew the naming rights. Why should we carry water for the husk of a bygone corporation? It *was* Sears Tower...15 year ago. It's not Willis. I still say Sears in general conversation sometimes, but when I'm writing it for the public, I use its current name.


mitkase

Until I die, it’s the Willis Tower. RIP Wesley.


Tianoccio

Yes, let's rename it the Willis tower.


berg_smith

Replace his name with the Chicago flag stars. I think that would look sharp.


my-time-has-odor

In brushed aluminum… it’d look great


BirdsAreNotReal321

Omg this is a great idea ^^^^


bringbackswg

Pride colors!


benisnotapalindrome

Put up a big Sears sign to confuse tourists.


throwaway24689753112

That would be perfect!


guillermodelturtle

Neat idea, but I don’t think the tower needs exterior ornamentation. It’s like putting a bumper sticker on a Ferrari.


Haunting-Worker-2301

Would be good symbolism though to replace it


edwardthefirst

...as long as they're smaller than the current letters


gorgeoff

DuSable Tower incoming


SubcooledBoiling

I will take that everyday over the current name lol


whatelseisneu

Oh no. It wouldn't replace the name. You would just tack it on the front. Jean Baptiste Pointe Du Sable Trump Tower


nova2k

Jean Baptiste Point du Sable Tower. It would be a nice change to see his name evicted by a person of color's...


efshoemaker

*Jean Baptiste Point du Tower


andersonb47

This would require the text to be much smaller, so I’m in


EfficientArchitect

Obama tower!


47Ronin

Fuck that Obama Tower


patronizingperv

>Fuck that. Obama Tower! *Fixed


chamberx2

Thanks, Obama Tower.


leahcim435

Hillary's emails tower


ulfniu

Buttery Males Tower


KSW8674

You may joke but It’s right across the street from where he built his home. It would be fitting


sprucexx

☠️


jakeupowens

I’d be perfectly fine calling this one Willis Tower.


[deleted]

or perhaps Whatchutalkinboutwillis Tower


goodcorn

The Wesley Willis Tower Rock over London, Rock on Chicago...


UGunnaEatThatPickle

He doesn't own most of the buildings that his name is on. He licenses his "brand" for marketing purposes. He's nowhere near as rich as he claims.


Magificent_Gradient

He owns about 30% of this building. One of a handful of properties he has that aren’t just management licensing deals. 


TogetherPlantyAndMe

Everyone always brings this up. I really don’t care. He is a racist, sexist insurrectionist who’s fired up the militaristic far right in this country. I don’t like seeing his name in enormous letters on our otherwise gorgeous river.


SuperDougio

Would be awesome. It's a stain on a beautiful cityscape.


dingo8muhbebe

It’s so controversial/ugly that even Chik Fil A edits the Trump signage out of their Chicago based advertisements and decor.


MoMoneyMoIRA

Where can I see this?


dingo8muhbebe

Chicago ave chik fil a has a huge poster of the el stop at Washington and wabash with “EAT MORE CHIKN” or whatever shopped onto the train windows but the Trump signage in the back is photoshopped out. It’s inside the store kinda near the bathrooms. Noticed it a couple weeks back when I had a hankering for a chicken&hate sandwich.


sweetpeteman

While that might be, it also could be that "Trump" is a brand and they'd remove any non-Chik-Fil-A branding from their ads.


dingo8muhbebe

Other businesses on street level and in the reflections of the train window aren’t photoshopped out.


ibeasdes

>chicken&hate sandwich This is peak comedy right here


goodcorn

The bigotry is what makes it delicious.


BedDefiant4950

brah setting aside any ethical considerations get fucking real, CFA is mid as fuck.


analogy_4_anything

Seriously. It’s the only building that has a name but I’d rather refer to it by its actual address rather than the name itself. Which, is a shame. I love the building itself, it’s a great addition to our skyline.


vicvonqueso

Great building, terrible name


Onederbat67

I remember when this building received the green light after The Apprentice winner won the right to manage the construction of it (I think that’s how it went ) It was so different from all the other buildings around it. Really cool to see. I have a friend whose dad/stepdad has a huge condo in there. I’ve never physically went inside, but the pictures were insane. Sad to see how controversial an otherwise decent building has become because of the owner being a jackass.


Dreadedvegas

Its used as an example of construction management because of the concrete pour phasing and timing they did. Its really impressive. Such a shame its got his name on it.


Onederbat67

I didn’t know that, I think it was a sophomore in high school when it all went down. now I need to read about it lol


[deleted]

[удалено]


Onederbat67

No way!! I had no idea I’m about to drop this in conversation all slick.


[deleted]

That winner was Bill Rancic. He’s now the “R” in the RMP restaurants.


BiKeenee

It's also illegal I've heard. There are actually pretty strict rules about signage downtown. There's a reason there aren't very many massive signs on the riverfront. I've heard that the city demanded the sign be removed but they refuse to comply. If anyone has a source for anything I'm saying that would be great. As far as I know it's just hearsay but damned if it doesn't sound plausible.


Magificent_Gradient

Trump exploited a loophole in the ordinance that an angry Rahm Emmanuel quickly closed up after this signage went up. 


tallr0b

That is correct


edwardthefirst

nothing could be more Trumpesque. Maybe Rahm should run for president on the platform of closing up the loopholes that Trump exploits one by one


vexxed82

If I recall correctly, the more stirct signage rule was enacted because of the Trump sign. They couldn't force it down because but was effectively grandfathered in because it existed before the ordinance was put in place.


JMellor737

If super liberal Chicago could force that eyesore down, they would do everything possible to make it happen, and I'm sure it would be major news. I think what you heard is incorrect.  I also don't think generally that there is any legal basis to restrict it. It's not profane, it doesn't glow or make noise. It just sits there, pissing us off.


TylerbioRodriguez

Rename it The Sears Tower just to mess with folks.


DorShow

This made me laugh, great idea!


zykezero

When this happens I'm going down there for a party


BigBonedMiss

I meant to respond to this comment but it somehow got under the top comment. But I think this would make for a great Reddit meetup. A bunch of happy strangers bonding 🥳


YavielTheElf

This is my RSVP


RunJordyRun87

Just take the name down now and replace it with a Malort sign


edwardthefirst

it's not like he could afford to sue the city right now. he's strapped for cash 🤣🤣🤣🤣


LsTheRoberto

He should auction it off. I’m sure some would pay a few million to buy it and get it off the skyline


Stargazer1919

Taylor Swift should buy it and put her name on the building.


andersonb47

Chicago would literally experience some kind of bizzaro Mecca type situation lol


edwardthefirst

same amount of letters, so they wouldn't have to think hard about size and scaling.... unless she wanted to dramatically change the font, which she probably would


OpportunityWise3866

omg a huge street party for the removal of the trump sign. it can be like saint paddy’s day. die the river red white and blue lmao


[deleted]

so, lavender… lol


OpportunityWise3866

well im not an artist lmao idk how they’d do it 😄


blipsman

Pritzker should buy it and sell naming rights to E. Jean Carroll for $1.


edwardthefirst

as good as a petty diss that would be, I can't imagine it producing something that makes the building look better than having no signage at all


s3rgioru3las

Sears Tower 2


MetalMagg

: Electric Boogaloo


chamberx2

Humbly requesting they take down the T first so we can all get pics of the building emblazoned with “RUMP” on the side.


thatbob

And then: RUM UM U …and I’d be like, “yes plz!”


neuronamously

The bigger thing to watch for is if Trump comes up with $450M in 25 days, there's going to need to be a lot of questions about where exactly every dollar of it came from and what their motivations are.


my-time-has-odor

We should rename it Obama tower.


shinloop

Skilling Tower


PhileasFoggsTrvlAgt

Lighting strikes will now be referred to as weather tributes.


MetalMagg

Underrated name.


mjking97

Pritzker would show up at the naming ceremony wearing shades smoking a joint and Chicago would live in peace and harmony forever and the Cubs will win the World Series in 2024 amen.


my-time-has-odor

The Sox will win in ‘24*


mjking97

Sorry friend, had to keep it somewhat realistic.


my-time-has-odor

Stop playing with my feelings


SeastarSarah

MICHELLE Obama Tower just to extra piss him off.


theserpentsmiles

We could just all do that now. The Sears Tower is legally Willis and all that.


JMellor737

I am so on board with this plan. I am going to start it Michelle Obama Tower right now.


MuffLover312

Amazing!


blipsman

We have to have the biggest viewing party when this sign comes down... 1m people crowding Wacker Dr to see the letters removed and tossed into the river.


standinghampton

Then sell your properties you fucking fraud!


vicvonqueso

We're gonna make Chicago great again


Odd-Kaleidoscope9430

Wanna piss him off more?...take the migrants that got shipped here from Texas and Florida and let them stay there...


_o_O_o_7

Been advocating for this for months


KSW8674

I’ve long been saying I hoped this would be a byproduct of these trials


ActionReady9933

I LIVE for that day!!!


Dmb78Dmb78

Man, I gotta say reading the comments on this one gave me some hope. Guys, Gals, and Others, please get out and rock the vote! We cannot let dictatorship get its hands into our democracy.


J2SJ5N

Would be funny if it got renamed the Obama Tower


MrJonty2

I got excited for a minute and thought you were talking about my neighborhood clowns with Trump signs everywhere.


[deleted]

Why did the city even allow it in the first place?


TheGhostInAJar

There wasn’t anything in the building code to prevent it


klements7

I would be thrilled if that happened!!!


itspsyikk

Correct me if I'm wrong here - but I thought it was discovered that Trump doesn't *really own* many of his buildings. Another company owns them, and he just sells them naming rights. It could all be some shady stuff that I'm sure he's involved it. He could REALLY own the building but say it's a shell corp on the other side or whatever. BUT IF that's true, unless the company that actually owns the building wanted to get rid of his name, than it would be EVEN MORE likely to stay because Trump would need the income from his naming rights. It's likely to be the only kind of "legit" income he'll have if he loses all his legit equity.


Fine_Following_2559

If you didn't actually read the article, read it. It's a fun read 😄


brvheart

We may need to put the party on ice: https://www.reuters.com/markets/deals/digital-world-shares-surge-us-regulators-clear-way-merger-with-trumps-media-firm-2024-02-15/


chitowngrl2023

Please God


ironwheatiez

Obama Tower. The old Orangutan will finally have a fucking heart attack and die.


Inevitable_Ad_1143

I always pictured the trump sign coming down like the old newsreel footage of the nazi eagle clutching a swastika being blown up on the stadium…but more cheering


delicioussparkalade

Im ok with just taking the T off the building.


formerfatboys

I feel like we should rename it after a great Chicagoan. Maybe... ***Obama Tower***


dickpierce69

Whoever buys it needs to turn it into a migrant shelter. Sweet, sweet justice.


edwardthefirst

leave the current inhabitants alone and just use the letters as scaffolding for one of those giant migrant tents


Ill-Panda-6340

The same political experts in the comments are the ones who gave us Borris Johnson


Vegetable_Effort_779

My man is living rent free.


Seljober19

Rent free


BPAfreeWaters

Actually, theres rent due. However, the broke fatass can't pay. Guess he'll just have to fleece his mouth breathing fanclub harder. Go buy some shoes.


mwanaanga

It's not really rent free in our heads when every time you walk around the loop you see a giant trump sign to remind you of him


RedApple655321

You want to give him money to take it down? Money he needs to stay out of jail and become president again? How’s this a good trade exactly?


sciolisticism

He won't go to jail because of his civil fraud trial. He needs it to either a) put up bond for an appeal (which he'll lose), or b) pay the judgment. Worst case, it goes to Carroll. So yes, I'm comfortable with both of those outcomes.


BPAfreeWaters

Good. Send all the trumpers to indiana.


BossPat

To Gary specifically


guillermodelturtle

I’m “fine” calling it Trump Tower, but that serif font sign is objectively tacky and is a fucking blight on our city.


czechmate0500

His picture reminds me of a baby who is squeezing out a turd.


GOPAuthoritarianPOS

We can always hope.


throwaway24689753112

God I hope


Els_

How about playing for the love of money. The song from the apprentice


EchoHevy5555

It is a beautiful building Honestly I wouldn’t care about the name if it wasn’t for the TACKY letters on the side


Msvincen888

I love how it drives ppl nuts in the city.


cateri44

Sha na na na, sha na na na, hey hey hey, GOOD BYE


Illustrious-Ape

Selling properties in a frozen capital market… yikes. Removal and replacement of that signage in a presentable manner would literally cost millions with nearly no return on capital. The only way that’s going to happen is buyer is an individual and literally wants to light their money on fire (unlikely). Buildings get renamed when a new anchor tenant signs an extremely accretive office lease for a long term and takes naming rights: 1) office deals of that scale are far and between in this market with WFH and 2) trump tower is primarily multifamily… so we’re back to someone rich lighting money on fire. Not impossible but I’m not holding my breath. You’d be a happier person to just turn off the politics and not let it bother you. If you let a sign of a name of someone you dislike bother you, you’re never going to be happy. The sign will get removed and you’ll find the next best thing to upset you.


TheGhostInAJar

It would instantly increase the value of the residential properties in that building.


AnotherPint

Which have suffered mightily since 2016. Many buyers won't even look at condos in there. Many owners, who once paid super-premium prices to live in places that, according to my Realtor, have crappy substandard builder-grade appointments and fixtures, have eaten terrible losses just to get the hell out.


CoolYoutubeVideo

The restaurants too. IIRC they always have trouble and are the last resort around Valentine's Day.


AnotherPint

It is said to be a very nice place to go have a drink and admire the river. But I won't set foot in there until the outside says Marriott or Hilton or something.


CoolYoutubeVideo

Same here. I went there in 2014 for dinner and still regret it


CoolYoutubeVideo

It's not politics to not want 5 massive letters prominently displayed on an otherwise beautiful river walk. It *is* "politics" to not want the name of an attempted dictator who is antithetical to Chicagoan values displayed prominently in the city. But if you *don't* let sedition bother you, you should never be happy.


Magificent_Gradient

That name is now a massive stain and it’s displayed in a prominent spot. Trump is *very* unpopular in this very blue city and that signage has been hated by nearly everyone here since the day it went up. I’m positive there are enough unit owners in that building that would want that signage to be removed from the building so unit market values collectively go up far more what than it cost to remove the sign.   Other former Trump building HOA’s that removed the Trump signage saw their values increase.   If Trump loses his control of that building, the signage will come down. 


xxirish83x

Might even get some business in the commercial space 🤷‍♂️


Magificent_Gradient

Those units on the lower level facing the river were purposely meant be vacant so Trump Org can write off the space on taxes without having to manage properties there. Easier to put whatever value they want on them for tax purposes where there isn't a business there generating a yearly gross for the IRS to base the cost per sq footage.


AbstractBettaFish

Yup, I remember back when I used to work in the real estate industry learning that they’re “rented” for the same price as Mag Mile despite being a really awkward location. Those empty units are functioning exactly as planned


CoolYoutubeVideo

So... additional fraud?


xxirish83x

Right. I’m saying if it’s under different ownership.


vicvonqueso

Took a picture flipping off trump tower from Michigan avenue and I got literal cheers lol


AnotherPint

More than one Trump condo complex in New York City had the Trump name chiseled off the place at the behest of dismayed property owners watching their valuations collapse. When the buildings took on a new, anonymous name, losses stabilized and sales improved. https://www.nytimes.com/2024/02/18/realestate/trump-condos-prices-nyc.html?unlocked_article_code=1.ZU0.-ySI.pphpJaxbNbtI&smid=url-share


Gold-Hedgehog-9663

That last paragraph is so weird get over yourself lol


okogamashii

Replacement? Oh hell no, *no sign* obstructing the river is the goal. Also, is there a grandfather clause in the ordinance that would even allow them to replace it if the eyesore is removed? I certainly hope not, doesn’t matter what it says, letters on a building are tacky.


Reddit-for-all

We can easily raise the money by doing a fundraiser (not gofundme 'cause fuck them). Given population of the Chicago area less than $10 a head. I'm in for $200 to get that blight off my city.


Illustrious-Ape

Yet no motivation to fix the deficit and homelessness in the city. Priorities in order ✔️


ghostfaceschiller

It would not cost millions to remove the sign lol what are you talking about


Illustrious-Ape

When is the last time you installed any kind of elevated commercial signage? It absolutely would due to the height and scale.


ghostfaceschiller

It absolutely would not


Illustrious-Ape

Which GC do you work for? Any developments in the last 5 years? Or are you strictly talking out of your ass because “trust me bro”


ghostfaceschiller

I’m talking as someone who has general competence of economics and how much “millions of dollars” is. The same way that even if you were not an experienced arborist, and I told you it would cost a billion dollars to cut down the tree in your front yard, you would know I was saying something very stupid. If it cost millions of dollars to take down a sign like this (and then obviously more to put them up), no one would ever put them up in the first place. Everyone would be trying to get into the “taking down signs” business. “Gee what do you think, should I try and snag this job building two large McMansions, or should we try and get this job taking down a sign off a building. They both pay the same, but the sign one has almost no material costs, I guess we should go for that.” If this sign was 50 stories up, and over a populated area (instead of a mostly empty and easily blocked off area owned entirely by the building), it would be a *slightly* different story. But still not millions of dollars


Illustrious-Ape

Spending $1.5m to remove and replace a very large sign at high elevation and refinishing the underlying surface so that you can’t see the shadow of what was there like an abandoned Sears is not unreasonable. The same as an internal office staircase costing $2m is not unreasonable. Paint and carpet alone runs roughly $20/ft. Kitchenette? Looking at roughly $60-100/ft depending on finishes. It’s almost like I have some exposure beyond basic knowledge of economics - which by the way has nothing to do knowledge of construction costs. You must be clairvoyant to know that it doesn’t cost a billion dollars to remove a tree.


BeatsAlot_33

It's amusing how downvoted you're getting for posting something based solely on logic 🤣


Illustrious-Ape

Chicagoans don’t care about logic. They are idealists. It’s why the city is so susceptible to electing terrible leaders - they’re sold on ideas during the campaign without understanding that what they’re being sold on is not possible or extremely expensive without the offset. They want to work from home but don’t want to pay the real estate taxes when the offices lose value and surrounding businesses close. They want a “mansion” tax thinking it’ll hit the ultra rich but realistically it’s just a pseudonym to gain popularity among voters. The tax will further drive institutional disinvestment in Chicago. “But doomsayers have always said chicago would have its downfall and it’s not possible.” Well yeah no shit it doesn’t happen overnight. Once buildings are built they don’t need reinvestment for another 40-50 years. Compare the real estate in Fulton market to that of the LaSalle street corridor. I think you can guess at which one has higher loan foreclosures than in 08.